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Business Relationship Management: Aligning IT & the Business

COURSE TYPE

Intermediate

Course Number

902

Duration

3 Days

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Business relationship managers provide value to their organization by aligning business needs with IT services, while satisfying the needs of stakeholders. In this training course, you take on the role of a business relationship manager, learn to overcome communication barriers between IT and the business, leverage innovative best practices, and solve business problems in an IT environment.

You Will Learn How To

  • Build a strong alignment between IT and the business
  • Plan a strategy that positions you as a trusted IT advisor to key stakeholders
  • Choose IT projects that build trust and alignment
  • Articulate IT solutions that meet business needs
  • Differentiate your internal IT services for competitive solutions

Important Course Information

Requirements:

  • Two years of work experience in IT or business

Course Outline

  • Overview of Relationship Management
  • Why organizations need successful relationships between IT and the business
  • Balancing the needs of IT and the business
  • Effectively aligning IT investments and business goals
  • Principles for Aligning IT and the Business

The trusted IT advisor

  • Recognizing how trust feels
  • Defining trust in an IT organization
  • Building a trusted relationship

Business Relationship Management (BRM) roles

  • IT relationship management vs. IT project management
  • Discovering your strengths and weaknesses
  • Required technical and social competencies
  • Determining the Current State of IT

Defining a catalog of services

  • Identifying IT products and services
  • The components of an ideal catalog
  • Creating an initial catalog from scratch
  • Ranking services with metrics

Developing awareness of the organizational culture

  • The IntCRM Model
  • Overcoming common IT relationship barriers
  • Exploring how things get done in the organization
  • Applying tools for culture analysis
  • Building the Trusted Relationship

Knowing your stakeholders

  • The stakeholder relationship life cycle
  • Classifying the roles stakeholders play
  • The importance of stakeholder power and influence

Optimizing the first meeting

  • Planning the meeting
  • Models for understanding people
  • Explaining the role of the BRM
  • Confirming relationships and roles
  • Leaving with actions

Planning the relationship strategy

  • Analyzing the relationship
  • Recruiting trusted teams
  • Forming the plan
  • Executing the strategy
  • Facilitating Actionable IT Solutions

Performing competitive analysis

  • Evaluating IT outsourcing and consulting solutions
  • Establishing your competitive advantage

Identifying opportunities for improvement

  • Capturing, prioritizing and documenting business needs
  • Applying a framework for prioritizing and selecting projects
  • Picking quick-win projects

Designing a strategy to meet customer needs

  • Conducting a modified SWOT analysis
  • Questions you should ask
  • Making a go or no-go decision
  • Winning Competitive IT Projects

Responding to requests

  • Differentiating your services from your competitors'
  • Communicating your internal IT capabilities to the business
  • Validating business needs in business terms

Selling your solutions to the business

  • Translating IT speak to business speak
  • Linking IT solutions to pains
  • Articulating IT solutions in terms of business value
  • Writing clear, tailored Service Level Agreements (SLAs)

Managing project handoffs

  • Ensuring a seamless transition
  • Creating and maintaining communication channels
  • Building the relationship

The IT relationship scorecard

  • Establishing performance metrics
  • Assessing BRM success
  • Analyzing results
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Convenient Ways to Attend This Instructor-Led Course

Hassle-Free Enrolment: No advance payment required to reserve your seat.
Tuition due 30 days after you attend your course.

In the Classroom

Live, Online

Private Team Training

In the Classroom — OR — Live, Online

Tuition — Standard: $2745   Government: $2415

Nov 7 - 9 (3 Days)
9:00 AM - 4:30 PM EST
Herndon, VA / Online (AnyWare) Herndon, VA / Online (AnyWare) Reserve Your Seat

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In-Class

Nov 29 - Dec 1 (3 Days)
9:00 AM - 4:30 PM EST
Toronto / Online (AnyWare) Toronto / Online (AnyWare) Reserve Your Seat

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In-Class

Jan 3 - 5 (3 Days)
9:00 AM - 4:30 PM EST
Ottawa / Online (AnyWare) Ottawa / Online (AnyWare) Reserve Your Seat

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In-Class

Jan 3 - 5 (3 Days)
9:00 AM - 4:30 PM EST
Online (AnyWare) Online (AnyWare) Reserve Your Seat

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Live, Online

Mar 14 - 16 (3 Days)
9:00 AM - 4:30 PM EDT
Rockville, MD / Online (AnyWare) Rockville, MD / Online (AnyWare) Reserve Your Seat

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In-Class

Apr 4 - 6 (3 Days)
9:00 AM - 4:30 PM EDT
New York / Online (AnyWare) New York / Online (AnyWare) Reserve Your Seat

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May 9 - 11 (3 Days)
9:00 AM - 4:30 PM EDT
Herndon, VA / Online (AnyWare) Herndon, VA / Online (AnyWare) Reserve Your Seat

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Live, Online
In-Class

May 23 - 25 (3 Days)
9:00 AM - 4:30 PM EDT
Toronto / Online (AnyWare) Toronto / Online (AnyWare) Reserve Your Seat

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Live, Online
In-Class

Jul 11 - 13 (3 Days)
9:00 AM - 4:30 PM EDT
Online (AnyWare) Online (AnyWare) Reserve Your Seat

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Sep 12 - 14 (3 Days)
9:00 AM - 4:30 PM EDT
Rockville, MD / Online (AnyWare) Rockville, MD / Online (AnyWare) Reserve Your Seat

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Private Team Training

Enroling at least 3 people in this course? Consider bringing this (or any course that can be custom designed) to your preferred location as a private team training.

For details, call 1-888-843-8733 or Click here »

Tuition

Standard

Government

In Classroom or
Online

Standard

$2745

Government

$2415

Private Team Training

Contact Us »

Course Tuition Includes:

After-Course Instructor Coaching
When you return to work, you are entitled to schedule a free coaching session with your instructor for help and guidance as you apply your new skills.

Free Course Exam
You can take your Learning Tree course exam on the last day of your course or online at any time after class and receive a Certificate of Achievement with the designation "Awarded with Distinction."

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Training Hours

Standard Course Hours: 9:00 am – 4:30 pm
*Informal discussion with instructor about your projects or areas of special interest: 4:30 pm – 5:30 pm

FREE Online Course Exam (if applicable) – Last Day: 3:30 pm – 4:30 pm
By successfully completing your FREE online course exam, you will:

  • Have a record of your growth and learning results
  • Bring proof of your progress back to your organization
  • Earn credits toward industry certifications (if applicable)

Enhance Your Credentials with Professional Certification

Learning Tree's comprehensive training and exam preparation guarantees that you will gain the knowledge and confidence to achieve professional certification and advance your career.

This course is endorsed by IIBA for Professional Development Hours (PD Hours) and Continuing Development Units (CDUs). For additional information and to confirm which courses are eligible towards your IIBA certification, click here.

Earn 17 PDUs


PMI, the Registered Education Provider logo, PMP, CAPM, PMI-ACP,
and PMBOK are marks of the Project Management Institute, Inc.

This course is approved by PMI® for 17 professional development units (PDUs). For more on the Project Management Institute and a full list of courses approved for PDUs.

Technical : 6 PDUs
Leadership : 2 PDUs
Business & Strategic : 9 PDUs

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“You definitely come away from a Learning Tree Course with knowledge and skills you can use every day and apply right away.”

- L. Headley, Change Leadership Manager
Synovus Financial

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