Professional Services Professional: Technical Authority

Disruptive technologies

• Identifying your organization's capabilities for adapting to technology change
• Recognizing sustaining and disruptive technologies in your industry sector and their market impact
• Identifying potential technology-driven and solution –driven opportunities for disruptive technologies

Technology forecasting

• Understanding the maturity of current technology
• Reviewing published technology forecasts and understanding differing views
• Understanding the theory of increasing returns for modern technology or knowledge-orientated businesses

Technology roadmapping

• Evaluating technology potential for future needs in a forward-driven technology roadmap
• Identification of reach methods of a given target, set by the marketplace in a backward/market-driven roadmap
• Identification of the ‘layers’ of an organization’s technology roadmap i.e. know why, what and how

Preparing to succeed

• Being clear in the purpose of the document and ensuring alignment of scope
• Assessing audience needs and interests and the context in which they will interpret meaning
• How to select the medium most appropriate to the audience and purpose of your communication

Organizing to impress

• Using the most appropriate method of development to structure ideas and keep information under control
• Creating integrated visuals that are clear and consistent to advance the intended purpose
• Applying the three major principles of technical document design: grouping, contrast and repetition

Minding Your language

• Using the active voice appropriately to improve clarity
• Checking for unity and coherence in your writing, to achieve comprehensibility and conciseness
• Managing language style and content to avoid affectation